Who we are
Petersfield Schoolwear Company is a Petersfield-based school-uniform business run by Josie and John Hearn.
For data-protection purposes, Petersfield Schoolwear Company is the controller of the personal information described in this policy.
You can contact us at sales@petersfieldschoolwearcompany.com.
What information we store
Depending on how you use the website, we may collect:
- your name, email address, telephone number and enquiry details;
- your billing and delivery addresses;
- your account details, order history, wishlist and selected products or sizes;
- newsletter subscription choices and consent records;
- information about how you interact with emails, where email tracking is enabled;
- technical information including your IP address, browser, device, timestamps and website activity; and
- information required to process payments, prevent fraud and fulfil orders.
Card details are processed securely by WooPayments and its payment partners. We do not store your complete card details.
How we use your information
We use personal information to:
- respond to enquiries;
- create and manage customer accounts;
- process payments and fulfil orders;
- arrange delivery or collection;
- manage returns, refunds and customer support;
- send essential messages about orders;
- maintain the security and operation of the website;
- meet our accounting, tax and legal obligations; and
- send newsletters and marketing emails where you have chosen to receive them.
We process this information where it is necessary to fulfil a contract with you, comply with a legal obligation, operate our business securely and effectively, or where you have given consent.
If you do not provide information required for an order, we may be unable to process or deliver it.
Contact and enquiry forms
Information submitted through our contact and school-enquiry forms is sent to us by email and may also be stored securely in the website database.
Form submissions may include technical information such as the submission time, IP address and browser information. We use this information to respond to enquiries, maintain security and prevent spam.
Submitting an enquiry does not automatically subscribe you to marketing emails.
Mailing list and marketing
If you actively subscribe through a sign-up form or the optional checkout checkbox, we will use your name and email address to send occasional schoolwear updates, stock information, reminders, market dates and offers.
Our mailing list is managed using MailPoet. MailPoet and its sending service process subscriber information on our behalf.
Marketing consent is optional and is kept separate from placing an order or submitting an enquiry. You can withdraw your consent at any time by using the unsubscribe link in an email or contacting us.
Customers who do not subscribe will continue to receive essential transactional emails relating to their orders but will not receive marketing newsletters.
Where your information goes
Information may be processed by trusted service providers that help us operate the website and fulfil orders, including:
- our website and email hosting providers;
- MailPoet, where you subscribe to marketing;
- WooPayments and its payment-processing partners;
- delivery companies and parcel-booking services;
- analytics, security and spam-prevention services; and
- professional advisers or public authorities where legally required.
We only share information needed for the relevant service. We do not sell personal information.
Some service providers may process information outside the United Kingdom. Where this happens, we require an appropriate legal safeguard for the transfer.
Cookies and analytics
The website uses cookies and similar technologies to operate the shop, remember baskets and accounts, maintain security and understand website usage.
We use Google Analytics to collect statistical information about website visits.
How long we keep information
We keep personal information only for as long as reasonably necessary.
- Order and transaction records are normally retained for up to six years to meet accounting, tax and legal obligations.
- Enquiry records are normally retained for up to two years after the enquiry is resolved, unless there is a reason to keep them longer.
- Account information is retained while the account remains active, subject to any order information we must retain.
- Marketing information is retained until you unsubscribe or we determine that it is no longer required. We may retain a minimal suppression record to ensure that we respect an unsubscribe request.
- Technical and analytics information is retained according to our security requirements and analytics settings.
Your rights
Depending on the circumstances, you may have the right to:
- request a copy of your personal information;
- ask us to correct inaccurate information;
- ask us to erase or restrict the use of information;
- object to certain uses of your information;
- receive certain information in a portable format; and
- withdraw consent at any time.
These rights are not absolute and may be subject to legal exceptions.
To make a request or raise a privacy concern, email sales@petersfieldschoolwearcompany.com.
You also have the right to complain to the Information Commissioner’s Office at ico.org.uk.
Changes to this policy
We may update this policy when our services or legal obligations change. The latest version and its effective date will always be published on this page.